CASE STUDIES

Below find Conversion Associates client campaigns that have used our entire team: engineers, designers, and analysts.

For examples and case studies on design projects please click here.

Monitoring A National Sales Force Through a Web-based System

OBJECTIVE
Could Conversion Associates tweak the existing advertising performance tracking system to track, measure, and monitor the performance of a national sales force?

If this initiative was proven successful, the business could scale at a pace that would not be possible with a series of remote, regional, individual sales managers.


Newspaper Advertising...Did it work?

OBJECTIVE
We wanted to test the assumption that a print campaign can be tracked in real time.

More specifically, we wanted to track the effectiveness of real-time improvements being made to the campaign while it was running.

Intelligent Web Design - an example

OBJECTIVE
1. Re-design entire corporate website.
2. Test Search Engine Marketing for Luxury Real Estate aspects of the business; show ROI of campaign.
3. Develop a foundation for a secure access investor portal, assess validity of development.


Data Driven Corporate Web Re-design

OBJECTIVE
1. Assess validity of Google AdWords to drive business & brand impact.
2. Provide data to inform future corporate website re-design
3. Develop a control for website usability and engagement data to measure re-design performance against.